The ABCs of Embracing Your Unique Business Culture


Article by Darlene Dunn
Photo Credit: Dasha & Mari
Magazine: Issue #31

The ABCs of Embracing Your Unique Business Culture

The ABCs of Embracing Your Unique Business Culture

Too often we, as entrepreneurs, try to mimic or model our unique business after another business we have observed. This practice is definitely not conducive to stepping into your own unique purpose. We need to be careful about trying to mimic others because, inevitably, it cause us to fail or at least have major setbacks.  

We are ALL unique!!!

Here are a few key points to help you embrace YOUR unique business culture:

A: Attitude - As an entrepreneur you obviously have a winner’s attitude. Embrace it, use it. An attitude of success and excellence will go far in developing your business culture. Keep your attitude in check- be sure you maintain a positive, move-it forward attitude.

B: Belief - Believe in yourself. This is an area many entrepreneurs struggle with. You want your business to succeed but you often question yourself and hold yourself back. When you believe in yourself, it shows. This belief is evident to others and is a vital part of establishing your business culture.

C: Commitment - Commit to your business endeavor. Don’t do it half-assed. Be known for your commitment- to yourself, to your business and to your customers/clients.  

D: Dare - Dare to be you!! This is what makes YOU you! It is your uniqueness that will attract the clients/customers that you are meant to have. This daring to show and to be authentic will set you apart in the business world! 

E: Embrace - Embrace your uniqueness and show the world through your Attitude, your Belief, you Commitment and your Daring!  

These five areas will aid you in establishing yourself as a force to be reckoned with in whatever industry you choose for your business to serve.  

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