5 Tips On How To Rebrand Your Business

Rebrand Your Business

5 TIPS ON HOW TO REBRAND YOUR BUSINESS

Article by Aliza Stein
Philosophy of People
Magazine: Issue #18

My clients often come to me because they’re looking to articulate that je ne sais quoi or add a little panache to their brand. After doing helping hundreds of business owners relaunch, redo, redefine, and reinvent their brands, I’ll fill you in on my top 5 tips on how to rebrand your business without losing your britches, spending your riches or busting your stitches.

First tip of rebranding your business: Know what kind of brand you want to grow into. Knowing what type of brand you want to grow into will save you time and money. Spinning your wheels hoping something will stick or copying another brand will not.

Second tip of rebranding your business: Ask yourself “Will this new brand direction support where I want to go?”. If your goal is to sell out a coaching programs or rock the stage then you want to make sure you new brand direction plays well with your business aspirations. If not, it’ll just confuse your audience.

Third tip of rebranding your business: Take inventory of your current brand. Assess all your content, services and products. Even take a look at things “on the shelf”. Doing this will probably reveal some hidden gems and maybe a reminder to never do something again.

Fourth tip of rebranding your business: Think of rebranding in phases versus one BIG, GIANT project. Overcome your overwhelm and procrastination by breaking it down in phases. Doing this will help you have a clearer sense of what to do next.

Fifth tip of rebranding your business: Remember to throw a party (a launch party). What’s the point of polishing up your brand and business if no one sees it? Remember, to plan a launch party to celebrate your new brand.

Use these 5 tips when you’re thinking about rebranding your business or if you get stuck during the rebranding process.

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Aliza Stein is an intuitive business consultant and brand strategist of A Freaking Great Company. She guides creative small business empires and one person awesome shows who are either introverted, off beat or just off their rockers show off their personalities in their business + their marketing. And for extra cosmic brownie points help them recognize that their particular quirks are strengths not weaknesses. 

Extimacy™ Bounce Backs Are Dangerous: Finding a Healthy Balance in Your Ex-Relationship

BOUNCE BACKS ARE DANGEROUS:
FINDING A HEALTHY BALANCE IN YOUR EX-RELATIONSHIP

Article by Camille Ditele
Photo Credit: Michelle Kim
Magazine: Issue #18

Finding a Healthy Balance

In the best of all possible cases you will be able to go through life with a friendly, comfortable relationship with your ex-spouse. Coming to a truce and being polite and considerate of each other helps you raise your children and deal with extended family issues.

In the worst of possible cases, however, you mistake friendship and comfort for something more and keep falling back in love with him. He finds new girlfriends and then comes back to you broken-hearted in between his new relationships. You console him, shore up his ego, and heaven help you, sleep with him. He leaves again, but some part of you feels like at least you still have some part of him. You delude yourself into thinking that you are still really the special one in his life. And you break your heart and dig the rut deeper, time and time again.

Your complacency with settling for the crumbs in the relationship instead of understanding you deserve someone who gives you mutual love and respect will keep you in doormat mode the rest of your life. So how can you break your addiction to him?

You need a 10-step program and the resolve to take it one day at a time, the same as you would any other serious addiction. In this case, the steps involve reviving your resolve to build a new life for yourself.

Make yourself do things to meet new people. Take classes, get involved in your church, or join a special interest group. Volunteer or take a board position on a charity. All of those activities will position you to more likely meet someone who can give you a real relationship. Do new things to break your routine. If you always sleep late, start getting up early and going to the neighborhood gym. If you always stay home on Sundays, plan some adventures for yourself and a friend next week and leave the house.

Record in your journal how you really feel when you get intimate with your ex and then he leaves again. Recount the reasons why your marriage broke up and ask yourselves if any of those circumstances have really changed. Think about where you will be in 10 years if you keep on the path you are going. If that’s not where you want to be, only you can shift gears and get going in a healthier direction.

Money Talks: 3 Keys to Attract Clients with Mindset Mojo

3 Keys to Attract Clients with Mindset Mojo

MONEY TALKS:
3 Keys to Attract Clients with Mindset Mojo

Article by Elaine Wellman
Philosophy of People
Magazine: Issue #18

Worrying about where your next client is coming from sucks! Your money mindset could be sabotaging your efforts to attract clients.

Here are 3 Keys to Attract Clients with Mindset Mojo:

1) Uncover Your Money Beliefs

What LIES do you tell yourself about money? I only have enough to barely get by. I’m not good with money. People will never pay me more than they are. What stories are edged in your brain from childhood? Money doesn’t grow on trees. Save your pennies. All this negative money talk makes it nearly impossible to bring in abundance and attract high-paying clients.

Explore your deep-seeded BELIEFS about money and come clean with any hard truths you uncover. Then, reframe them into prosperous mantras.

2) Raise Your Money Consciousness

Do you have shame or guilt around money? Many women are conflicted. They feel greedy wanting money and worry they’ll be judged. That creates a block around attracting cash. Dig into your FEELINGS and figure out what that’s about.
MONEY IS A TOOL. It changes things. It makes things possible.

3) Claim What You Deserve

Do you undervalue your services? Many women get stuck in this trap and undercharge for their services. That means working harder to make ends meet. Base your fees on the result and transformation you provide your clients. Here’s a real eye opener.  Your clients are not investing in you! They are investing in themselves … through you. Get over yourself sister! (And that takes the pressure off, too.)

Do you believe you deserve success?

If deep down you feel like you don’t deserve to have a thriving business and be happy, you’re creating that reality. And if YOU believe it, everybody else believes it too.

When you get clear on your BELIEFS and FEELINGS about money and CLAIM WHAT YOU DESERVE, something kind of miraculous happens. You charge what you’re worth. You attract your ideal clients. You earn more. You work less. You have more fun. Your Money Mojo will take you to the Promised Land!

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Elaine helps emerging and want-to-be entrepreneurs turn their passion into profit to create the freedom-based lifestyle they crave. She guides clients to connect their most inner desires, strengths and values to a money-making niche and business model. She also helps them navigate the mindset and marketing elements essential for sustained success. Elaine is a Certified Professional Coach and Award-Winning Publicist with 20 years’ experience in PR and events in New York City. For a deeper dive, join me on my Complimentary Call >> Elaine Wellman. 

8 Things No One Tells You About Growing Up...

8 THINGS NO ONE TELLS YOU ABOUT GROWING UP....

Growing UP

Article by Chloe Rain
Philosophy of People
Magazine: Issue #18

What the f am I doing with my life? The 8 things no one tells you about growing up, what makes you special, discovering your life purpose, and being happy...

Ever had one of those moments? Where there's a slow motion montage as you catch yourself in a place or a situation you'd never imagined you'd find yourself and what runs through your head is the question:

"WHAT THE FUCK AM I DOING WITH MY LIFE?"

I bet you've hoped, "There's got to be more to life than this!?!"

The things that "they" don't tell you about growing up, what makes you special, how to discover your life purpose, and what it means to be happy and wealthy....

1 :: The only way to find yourself is to completely lose your way. From where you came everything made sense, to where you're going nothing makes sense… this is life. This is the way.

2 :: When you are lost, the things that worked for your once, will stop working for you. Ever heard the expression, jump and the net will appear? The real story goes a bit more like this: As you jump from the cliff, take the leap of faith, and go for it, you trip, fall, stumble, scuff up your elbows, cut up your hands, grasp, clutch, and scream on the way down, wondering if you're going to survive the fear of the fall. 

3 :: You will have to find a new way. Your way. Only you can find this way.

4 :: People with seemingly good advice and sound ten (or 8) step strategies- are not to be trusted. Chances are, they never had the guts to do the great thing in their life that you're attempting to do, and they're scared of what it means if you accomplish what you’ve set out to do.

5 :: Do not expect perfection. The expectation of perfection, of total security, of knowing all things before they happen, and how your life will unfold, if achieved, would create a state of stagnancy beyond which there is would be NO future growth, and no such state exists.

6 :: True wealth, is an absolute knowing that everything you need is within you. 

7 :: The ability to reframe failure and not take yourself so seriously, will be exactly what propels you toward living a more extraordinary life. 

8 :: Arriving at your destination is not the point. You will come to learn that fulfillment, life purpose, and happiness is in WHO YOU BECOME as a result of following your heart and discovering you unique destiny.

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Chloë works with conscious individuals struggling with depression, anxiety, and dissatisfaction in life, who are seeking permanent change, a more integrated spiritual relationship to money, creativity, and personal freedom. Have you considered what it would feel like to be the Master of your Destiny, your life, your emotions, your dreams, and have the knowledge that will forever generate what it is that you desire? Receive a free inspirational MP3 "You can't Plan an Inspired Life" at Chloë Rain.

How to Gain Self-Confidence in 3 Easy Steps

Gain Self-Confidence

HOW TO GAIN SELF-CONFIDENCE IN 3 EASY STEPS

Article by Megan Hale
Philosophy of People
Magazine: Issue #18

We could have all the riches in the world, but when we don’t have self-confidence it’s nearly impossible to enjoy our blessings.  We need a shift within.  Self-confidence is a dynamic concept that takes practice, effort, and consistent shifts in how you interact with yourself and the world.  

However, you can get started today with 3 easy steps.

Dress Up

Now you may be thinking how shallow does that sound, but there’s magic behind the scenes.  When we dress up (show up) and put on an outfit that makes us feel good about how we look to the world, we also tend to feel better within.  So many of clients have stopped caring about their outer appearance because they’re so unhappy with how they feel inside.  So, get dressed for yourself.  Put in a little extra effort to feel your best and do this consistently.  This sends a strong internal message that you’re worth getting dressed up for.  

Stop bashing yourself in public.

There’s a horrible epidemic going around that it’s socially acceptable to put yourself down so that you can be lifted up by others.  This is a no-no when it comes to building self-confidence.  First of all, we need to shift the focus of our attention from others to ourselves.  When we do this, we learn to rely on ourselves more so for our self-esteem and self-confidence.  Secondly, we can drastically shift this pattern so that you’re building yourself up far more than putting yourself down.  Become comfortable sharing your wins.  Keep your losses to a very small group of people you trust. 

Treat your body like the temple it is.

You’d be surprised how much diet and exercise play a role in self-confidence.  When we treat our bodies like a trashcan, we tend to feel lower than if we treated it with the respect it deserves.  You aren’t striving for perfection here, just a strong dose of mindfulness.  Ask yourself, “How do I want to treat my body today?”  “What do I want to feed my body today?”  Bringing more mindfulness to the table is a skill that can be easily transferred to multiple life areas and it all begins with increasing your self-awareness.   

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Megan Hale is a therapist and life coach for women who want to be clear, confident, and courageous in who they are. She’s an expert in helping women find freedom and ease to be themselves and create the courage to find happiness within. Dreamers welcome! You can find her private Facebook community at the place to be for women to create more joy through action >> The Honored Self.

5 Ways to Get Motivated To Workout

Get Motivated to Work Out

5 WAYS TO GET MOTIVATED TO WORKOUT

Article by Allison Tibbs
Philosophy of People
Magazine: Issue #18

Are you struggling to stay motivated to working out? Don’t worry; you are not alone, over 80% of people who begin a fitness program, quit within the first 21 days. As a personal trainer and healthy lifestyle coach, here are some tips that I share with my clients to help them get and to stay motivated. 

1| Think about WHY you started in the first place:  There is a reason why you decided to start working out and eating healthy. Take some time and write down all of the reasons why you made the decision to get started and read that list on a regular basis.  

2| Take Before & Progress Photos: I am not a big fan of the scale, because it doesn’t tell the full story.  Using photos can give you a realistic view of the progress you are making. Keep those photos handy when you are not feeling that you are making great strides. 

3| Make a Promise to Yourself:  We tend to bend over backwards to make and fulfill promises to everyone else, but when it comes to ourselves, we often break those promises. Treat yourself with the same respect that you would give to anyone that you make a promise to.  Promise yourself that you will stick with it.

4| Be Kind When You Fail: Sometimes you will have a few off days, weeks or even months, but don’t let that isolated moment cause you to give up. Think of it as a minor stumble on your journey, not one that will cause you to quit and turn back.  You are human, you are not perfect and no one expects you to be. Get back up and keep pushing.

5| Find an Accountability Partner: When you have someone who knows your goals and will make the commitment to be on this journey with you, there is an added does of healthy pressure to not let your partner down. Find a friend, spouse, family member or co-worker who will help to keep you accountable to your workouts and clean eating meals. 

I will be the first one to tell you that it won’t always be easy and you won’t always feel like it, but your life, your future, your health, and the quality of your life, will be greatly affected by how well you consistently take care of yourself. 

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Allison Tibbs is a Certified Personal Trainer & Healthy Lifestyle Coach who helps women to reclaim their bodies and health through simple fitness and nutrition. She provides personal training, online group coaching, and private Healthy Lifestyle Coaching. She is also the creator of The Clean Eating Guide, which can be downloaded for free by visiting The Clean Eating Guide.

5 Benefits of Green Smoothies

Benefits of Green Smoothies

5 BENEFITS OF GREEN SMOOTHIES

Article by Arooj Ali
Philosophy of People
Magazine: Issue #18

Introducing at least one green smoothie to your day can totally transform your health. Most people don’t get enough leafy greens, and drinking a green smoothie is a great way to get your greens without having to taste or chew them. As part of a healthy balanced diet you could get the following health benefits of green smoothies:

Benefits of Green Smoothies

1 :: They’re Easy

Just choose your fruit and veggies, throw them in a blender, and drink the smoothed mixture. OK, it’s not so easy if you don’t own a blender. In fact, it’s dashed difficult. Ever tried forcing raw spinach through a sieve? If you have a blender, then it takes no more time and effort to make a green smoothie than to drink one!

2 :: They’re Portable

Kept cool and sealed, most green smoothies will stay fresh for 24 hours or more. So with the right container, you can take a chilled green smoothie with you almost anywhere—work, the park, the gym, the train—to keep you refreshed. Glass or stainless steel containers are often suggested as the best storage options, so a vacuum flask might be the way to go if you want to keep your smoothie cool on the move.

3 :: They Fill You Up

If you’re the type of person who feels hungry again half an hour after demolishing a snack, the extra fiber in a green smoothie could be the answer to your appetite. And if you’re dieting, a green smoothie before your main meal of the day will help you feel satisfied with smaller portions. Drinking plain water before a meal helps to fill you up, but the fluid-plus-fiber combination of a green smoothie works even better.

4 :: They Soothe Acid Indigestion

If you’ve ever felt the stab of heartburn or acid reflux, you know you’d drink just about anything to make it stop. Next time, try a green smoothie instead of plain water or milk. Green smoothies are naturally alkaline and might help to put out that burning pain in your chest.

5 :: They Trick You Into Being Healthier

Even if you don’t believe a word of the hype about green smoothies, believe this: doing anything that you think of as “healthy” affects the way you feel about yourself and your lifestyle. It gives you a psychological lift that can even bring your physical stress level down a notch or two.

On top of that, one purposely healthy action makes it more likely that you’ll do other healthy things, because the human mind just loves to be consistent. So drink that green smoothie and you’ll feel more inclined to try other recipes or get some exercise, too!

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Arooj Ali, a certified nutrition consultant. Nutrition has been a passion of hers for longer than she can remember. Her interest began when she, herself suffered from a chronic heart failure condition and she has always understood nutrition to be at the core and foundation of health and wellness. 

Stop Losing Sleep and Get Back To Making Your Own Music!

STOP LOSING SLEEP AND GET BACK TO MAKING YOUR OWN MUSIC!

Get Back to Making Your Own Music

Article by Cymber Lily Quinn
Philosophy of People
Magazine: Issue #18

Are you lying awake at night? Having trouble getting to sleep? Staying asleep? Getting decent sleep?

Is is because you know you’re supposed to be making music, and you’re not? Your guitar is gathering dust? Your piano sits silent? You are not alone, and there are some things you can do to get back to making music right now.

1| Breathe. Breathing is one of the fastest ways to get your body to relax and allow you to both sleep and think better. Your intuition and muse can also come through more easily
when your body has enough oxygen, and you are breathing freely.

Take 10 breaths through your nose and out your mouth...go on...do it now...I’ll wait.
Really, it only takes a moment.

2| Rest while you are awake. Even if you are not sleeping, you can still rest and relax. And
lying down and being horizontal helps the body restore and heal itself. I count any time I am lying down as “sleeping,” even if I am awake. I focus on my breath when I am lying down.

Give it try, right now. Lie down (even on the floor) just for a few moments, and take 10
breaths. Ahhh, that’s better.

3| Use your voice to help you relax. Humming is one of the great free stress reducers. If
you find yourself lying awake, and having a whiny argument with someone in your head,
try humming it instead. Hum the sounds of the argument until you start laughing.

Go on...hum all of that whiny stuff out. This usually takes 1­3 minutes. No, really...I’ll wait. Hmmm, hmmm, hmmm…

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Philosophy of People is a compilation of self-improvement articles written by entrepreneurs seeking to bring holistic solutions to everyday problems. Read more articles from our 2nd Year Anniversary issue.

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Cymber Lily Quinn is a harpist, composer, Reiki master and confidence coach. She teaches musicians, singers, songwriters, and other musical types how to break through their confidence obstacles and reconnect with their own inner music. Download the Return to Confidence Toolkit that gives you many more exercises to help you return to music, PLUS “The Chocolate Doorway to Sleep” ­ a guided meditation that I recorded with Stewart Blackburn, the Shaman of Pleasure. Off you go...clickey­click...Cymber.